Aldi is no longer the cheapest supermarket in the UK.
The German retailer has lost its budget crown to compete with Lidl during the summer school vacation period, according to the latest price comparison for a basket of basic necessities.
Lidl was identified as the best-value grocer in August, with Asda being the cheapest of the four big traditional supermarkets.
Buyers paid £ 24.11 for a basket of 23 essentials at Lidl, 43 pence less than Aldi – and £ 9 less than Waitrose, reports The Mirror.
Consumer group Which one? compared the prices of 23 items – including own-brand products such as apples and eggs, and branded products such as Hovis wholemeal bread.
Asda was the cheapest ‘big four’ supermarket, with a basket costing £ 25.22. Waitrose was the most expensive, with a basket at £ 33.20, or 38% more.
Some of the biggest price differences were seen in label melons, with a cost differential of £ 1.31 between Lidl and Waitrose.
And the PG Tips tea bags had a price differential of £ 1.25.
Who? also did a “department store”, comparing 82 items including Branston baked beans and Colgate toothpaste. However, this ruled out Lidl and Aldi due to the fact that the two chains did not stock large volumes of branded products.
The price of Kenco coffee, Oxo bouillon cubes and Twinings English breakfast tea, along with own brand products including onions and milk, were also compared.
Asda has established itself as the cheapest of traditional supermarkets, with the cart costing £ 149.20 to £ 21.22 cheaper than the more expensive supermarket, Waitrose.
Sainsbury’s, Morrisons, Ocado and Tesco all had similar prices, with just £ 2.63 separating them.
Asda has been the cheapest of the traditional supermarkets for over a year. He has claimed the title every month since January 2020.
Ele Clark, which one? retail expert, told the Mirror: “The weekly grocery store can have a big impact on consumers’ pockets, which is why we check hundreds of grocery prices every day.
“Our latest analysis shows that shoppers don’t have to pay too much for a popular grocery cart if they go to Lidl, which was the cheapest supermarket in August.
“Shoppers wishing to reduce the cost of a wider selection of branded goods might consider shopping at Asda, which was over £ 21 cheaper than the more expensive supermarket.”
Cost of 23 essential items – compared
Below is how much consumers spent on an average basket of 23 products in the last month.
- Lidl – £ 24.11
- Aldi – £ 24.54
- Asda – £ 25.22
- Morrisons – £ 27.14
- Sainsbury’s – £ 28.18
- Tesco – £ 28.47
- Ocado – £ 30.33
- Waitrose – £ 33.20
The cheapest Big Four grocer in August
The 82-item comparison also included Ocado and Waitrose.
- Asda – £ 149.20
- Sainsbury’s – £ 158.53
- Morrisons – £ 159.34
- Ocado – £ 161.16
Tesco – £ 161.16
- Waitrose – £ 170.42
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